Grey Goose | Tailored Toasts
tl;dr: We leveraged the brand-new ChatGPT to help people create AI-generated toasts.
We wanted to tap into the nascent but rapidly advancing tech of AI in an innovative and useful way – on a tight timeline and budget. We came up with Tailored Toasts, our interactive toast generator that gives you a custom toast after you answer a few questions. After training ChatGPT on the Grey Goose brand, tone of voice and occasions we were targeting, we quickly developed and deployed it on its own landing page.
